Naked Nutrition's selling point is in its name and on every label: one ingredient, nothing to hide. For the unflavoured creatine that claim checks out exactly as printed, and the label goes further than most by printing its own heavy-metals results. Naked creatine draws about 9,900 US searches a month. The questions worth answering are narrower than the slogan: which NSF programme the product is in, what the flavoured and capsule versions change, and what the store says about how much to use.
This analysis reads what Naked publishes (its label, its store, its claims) against NSF's registers, the government label database and the literature. It does not test the product, and it places no brand above or below another.
The range, per gram
Read from nakednutrition.com's product feed, pages and facts-panel images on 2026-10-04:
| Product | Size | Store price | Creatine per serving | Per gram of creatine |
|---|---|---|---|---|
| Naked Creatine, unflavoured | 2.2 lb (1 kg), 200 servings | $35.99 | 5 g | $0.036 |
| Naked Creatine, unflavoured | 1.1 lb (500 g), 100 servings | $21.99 | 5 g | $0.044 |
| Naked Creatine, strawberry (also lemon lime) | 2.2 lb, 90 servings of 11 g | $49.99 | 5 g | $0.111 |
| Naked Creatine capsules | 75 servings of 2 capsules | $24.99 | 2.5 g | $0.133 |
| Naked Creatine travel packets | 30 servings | $24.99 | not stated in the page text read | not calculable |
The flavoured tub costs about three times the unflavoured one per gram of creatine, because a 2.2 lb tub of flavoured powder is 11 g servings, of which 5 g is creatine: 90 servings instead of 200. The capsules cost about 3.7 times the large unflavoured tub per gram. The store also sells Naked Lean Creatine, which is not monohydrate: 750 mg of Con-Cret creatine hydrochloride with a prickly-pear extract, at $34.99. The HCl form is a separate question, covered on creatine HCl.
What the labels state
Unflavoured. Serving size 5 g ("about 1 scoop"), 200 servings, creatine monohydrate 5 g, "Other Ingredients: None", a vegan badge and an NSF "Contents Certified" mark on the panel image. The serving weight and the creatine weight are the same number: nothing else is in the tub.
Flavoured (strawberry). Serving size 11 g ("about 2 scoops"), 90 servings. Per serving: 20 calories, 5 g total carbohydrate, 1 g total sugars, 5 g creatine monohydrate. Other ingredients: strawberry juice powder (strawberry juice, maltodextrin), malic acid, fermented Reb-M. More than half of each serving is flavour system.
Capsules. Two capsules, 2.5 g creatine monohydrate, 75 servings; other ingredients hypromellose, magnesium stearate and water. A 5 g amount, the serving every powder in this series uses, is four capsules. The capsule format's general trade-offs are on creatine pills vs powder.
The label in the government database. The Naked Creatine record in the NIH Dietary Supplement Label Database (DSLD 297728, entered 2023-07-18, 2.2 lb / 1 kg, 5 g serving) carries something unusual: a printed table of independent heavy-metals results per 5 g serving, measured by ICP mass spectrometry. Arsenic below 0.050 mcg; cadmium, lead and mercury each below 0.025 mcg. It also prints a gluten result below 0.025 mcg. The label does not name the laboratory or date the test, and a result printed once on a label is a snapshot of whatever lot was tested.
The NSF listing, read carefully
Naked's product page says "Contents Certified by NSF" and that the supplement is "NSF-certified, which means its contents are thoroughly tested for accuracy and purity, and has been confirmed for no harmful levels of contaminants, including heavy metals and pesticides."
What NSF lists. NSF's dietary-supplement listings under NSF/ANSI 173 (current as of 2026-10-03, read 2026-10-04) include the company Naked Whey, Inc, with two facilities: Tracy, California, for the Naked Energy pre-workouts, and Allen, Texas, for NAKED CREATINE®, powder, manufacturer's recommended daily serving 1 scoop (5 g), product ID "All". That confirms the claim on the page: the product is in NSF's contents programme.
What NSF does not list. NSF's Certified for Sport register, read on 2026-10-04, lists no Naked Nutrition product. Certified for Sport is the programme that screens finished products for substances prohibited in sport and publishes the lots it has tested; it is the one the Momentous and Thorne pages in this series record listings in. The two are easy to confuse because both carry NSF's name. For an athlete in a tested sport, the difference is the whole question. What the sport mark covers is set out in NSF's own description.
What a listing does not say. Neither the label nor the store names who makes the creatine raw material or where. NSF's listing names the facility where the finished product is certified, Allen, Texas, which is not the same thing.
The store's directions, against the trials
Loading. The store FAQ answers "Do I need a load phase?" with: "take 6 servings of creatine for 6 days, and then reduce it down to one serving per day". At 5 g a serving that is 30 g a day. The muscle-biopsy study behind most loading advice used 20 g a day for 6 days, raising muscle total creatine by about 20%, and found that 3 g a day reached the same level in about 28 days with no loading at all (Hultman et al., 1996). The store's figure is half as much again as the trial amount. Single servings matter for the gut as well: in a 28-day trial of 59 footballers, one 10 g serving a day produced diarrhoea in 55.6% against 28.6% on two 5 g servings (Ostojic & Ahmetovic, 2008). That trial is the subject of creatine and diarrhoea, and the loading protocols are compared on creatine loading phase.
Mixing volume. The store's "Blend" line says one scoop into 14–16 oz, which is 414–473 mL. Creatine monohydrate dissolves at about 14 g per litre at 20°C (Jäger 2011, PMC3080578), so 5 g needs about 357 mL at room temperature. Naked's volume is above that, which most brands' directions are not. Which drinks change the picture is on the mixer and solubility page.
Pre-workout. The FAQ says creatine and pre-workout should be combined only "where maximal performance is required" because creatine "causes your body to retain more water" and caffeine "tries to flush this water out". The trials that tested creatine and caffeine together are on creatine and caffeine; the water question is on creatine bloating.
"Regular creatine." The page's comparison table says other creatine "doesn't absorb well leading to GI discomfort". It names no product, and the comparison is with other forms; Naked's own ingredient is the same monohydrate the trials used. The gut-symptom record for monohydrate is on the diarrhoea page linked above.
What the label and store omit
- The source of the creatine: no manufacturer, country of origin or branded raw material (such as Creapure).
- Who ran the heavy-metals test, and when. The label prints results, not a laboratory or date.
- Creatine per travel packet in the page text read.
- Which NSF programme "NSF-certified" means. The page does not say it is the contents standard rather than the sport one.
Where it sits in the series
Every brand profiled, in alphabetical order, with the same checkable columns, is on creatine brands. For the forms behind the labels, see types of creatine.
Limits of this page
Prices are nakednutrition.com list prices on 2026-10-04 and change; subscription and retailer prices differ. The NIH label record is a 2023 snapshot. NSF listings change, and the dates they were read are stated. This page records the brand's published claims and the registers, not a laboratory analysis of any tub.
Sources and dates
- Naked Nutrition, Creatine Monohydrate Powder and the store's product feed (unflavoured, flavoured, capsules, packets, Lean Creatine), page text, FAQ and facts-panel images, read 2026-10-04.
- NIH Office of Dietary Supplements, Dietary Supplement Label Database: Naked Creatine, label 297728 (entered 2023-07-18), read via the DSLD API 2026-10-04: serving, net contents, heavy-metals table.
- NSF, dietary-supplement listings, NSF/ANSI 173, search "naked", current as of 2026-10-03, read 2026-10-04.
- NSF Certified for Sport, full register listing, read 2026-10-04: no Naked Nutrition product.
- Hultman E et al. Muscle creatine loading in men. J Appl Physiol 1996;81:232–7, PMID 8828669.
- Ostojic SM, Ahmetovic Z. Gastrointestinal distress after creatine supplementation in athletes: are side effects dose dependent? Res Sports Med 2008;16:15–22, PMID 18373286.
- Jäger R et al. Analysis of the efficacy, safety, and regulatory status of novel forms of creatine. Amino Acids 2011;40:1369–83, PMC3080578 (solubility by temperature).